Innovation of the Year: Software, digital and data
Bear in mind that this entry is the main way to convince judges, who will not know the detail as intimately as you do, so it is important to set out a structured ‘pitch’, with evidence to back up any claims. The two main criticisms in judges’ feedback from past awards is ‘Did not provide enough a strong enough argument as to why they should win’ and ‘No data or evidence to back up claims.’
This category seeks to recognise the enormous contribution of digital systems, data collection and software to the industry. Entrants will need to describe the innovative aspects; explain how it is used; and show evidence of the difference its use has made.
June 2019 to April 2021